BUFT Library Search for 'su:"marketing"'

Ethical decision making in marketing /

]]> By Chonko, Lawrence B..
Thousand Oaks : SAGE Publications, 1995 .
xi, 315 p. : 24 cm..
0803955456 cloth | 0803955464 paper

]]> Place hold on Ethical decision making in marketing /

Cross-cultural business behavior : marketing, negotiating, and managing across cultures /

]]> By Gesteland, Richard R..
Copenhagen : Copenhagen Business School Press, 1999 .
282 p. ; 24 cm..
8716134281

]]> Place hold on Cross-cultural business behavior :

The Oxford textbook of marketing /

]]> Oxford ; | New York : Oxford University Press, 2000 .
x i, 658 p. : 25 cm..
0198775768

]]> Place hold on The Oxford textbook of marketing /

Supply chain management : strategy, planning, and operation /

]]> By Chopra, Sunil,.
.
xv, 569 pages ; 26 cm.
9789332548237

]]> Place hold on Supply chain management :

Marketing /

]]> Chicago, Ill. : Irwin, 1997 .
xxxii, 736 p. : 29 cm..
0256189684

]]> Place hold on Marketing /

Retail marketing /

By McGoldrick, Peter J..
London ; | New York : McGraw-Hill, 1990 .
xiii, 362 p. : 25 cm..

]]> Place hold on Retail marketing /

Marketing management /

]]> By Kotler, Philip..
.
xxvi, 692 pages, variously numbered pages : 29 cm..
9789332557185

]]> Place hold on Marketing management /

Marketing research : an applied orientation /

By Malhotra, Naresh K..
New Delhi : Prentice Hall, 2008 .
811p. (various pagings) : 29 cm. +.

]]> Place hold on Marketing research :

Marketing research /

]]> By Chisnall, Peter M..
London ; | New York : McGraw-Hill, 1997 .
xii, 437 p. : 25 cm..
0077091752 (paperback : alk. paper)

]]> Place hold on Marketing research /

Marketing research : an applied orientation /

]]> By Malhotra, Naresh K..
Delhi : Pearson, 2016 .
xxx, 968 p. ; 27 cm..
9789332555693 | 9780136085430 (casebound : alk. paper)

]]> Place hold on Marketing research :

Consumer behavior /

]]> By Schiffman, Leon G..
New Delhi : Prentice Hall, 2000 .
1 v. (various pagings) : 26 cm..
0130841293

]]> Place hold on Consumer behavior /

Consumer behavior /

]]> By Schiffman, Leon G..
New Delhi : Prentice-Hall of India, 2006 .
xxiv, 587, [67] p. : 27 cm..
0130673358

]]> Place hold on Consumer behavior /

Consumer behavior /

]]> By Schiffman, Leon G..
New Delhi : Pearson Prentice Hall, 2007 .
xix, 561, C-38, G-11, I-22 p. : 27 cm..
9788177589993

]]> Place hold on Consumer behavior /

Marketing and design management / Margaret Bruce and Rachel Cooper.

]]> London : International Thomson Business, 1997 .
245p. : 24 cm..
1861521731

]]> Place hold on Marketing and design management /

Principles of marketing /

]]> By Kotler, Philip..
Noida : Pearson, 2016 .
viii, 732 p. : 30 cm..
9789332558472 | 9780133084047 | 0133084043

]]> Place hold on Principles of marketing /

Consumer behavior /

]]> By Schiffman, Leon G.,.
.
xxix, 670 pages ; 26 cm.
9789353069834 | 9780134734828

]]> Place hold on Consumer behavior /

Services marketing : people, technology, strategy /

]]> By Lovelock, Christopher H.,.
.
xxii, 817 p. : , Includes index. 28 cm..
9789332587687 | 9781944659011 (pbk.) | 9781944659004 (hardcover)

]]> Place hold on Services marketing :

Beyond design : the synergy of apparel product development /

]]> By Keiser, Sandra J.,.
.
xvii, 490 pages : , Revised edition of Beyond design, 2012. 29 cm.
9781501315411

]]> Place hold on Beyond design :

Portfolio presentation for fashion designers /

]]> By Tain, Linda,.
.
xvi, 281 pages ; , Includes index. 29 cm.
9781501322983 (pbk.)

]]> Place hold on Portfolio presentation for fashion designers /

International marketing /

]]> By Cateora, Philip R..
Chennai : McGraw-Hill/Irwin, 2013 .
xix, 638 p. : 28 cm..
9789387432321

]]> Place hold on International marketing /

Electronic commerce /

]]> By Schneider, Gary P.,.
.
xxii, 598 pages : 24 cm.
9781305867819 (pbk)

]]> Place hold on Electronic commerce /

Integrated advertising, promotion & marketing communications /

]]> By Clow, Kenneth E..
Upper Saddle River, N.J. : Pearson Prentice Hall, 2004 .
xxvii, 538 p. : 28 cm..
0131405462

]]> Place hold on Integrated advertising, promotion & marketing communications /

The readymade garment industry of Bangladesh /

]]> By Siddiqi, Hafiz G. A..
Dhaka : University Press Limited, 2004 .
xvii, 250 p. ; 22 cm..
9840516965

]]> Place hold on The readymade garment industry of Bangladesh /

Marketing strategy and competitive positioning /

]]> By Hooley, Graham J..
Harlow : Financial Times Prentice Hall, 2008 .
xviii, 614 p. : , Formerly CIP. 25 cm..
0273706977 (pbk.) : | 9780273706977 (pbk.) :

]]> Place hold on Marketing strategy and competitive positioning /

Import & export of apparel & textiles /

]]> By Yousaf, Nasim..
Liverpool, N.Y. : N. Yousaf, 2001 .
403 p. ; , Includes index. 22 cm..
1401014100 (softcover)

]]> Place hold on Import & export of apparel & textiles /

International marketing strategy /

]]> By Bradley, Frank,.
London : FT Prentice Hall, 2005 .
424 p. : , Previous ed.: 2001. | Includes index. 25 cm..
0273686887 (pbk.) :

]]> Place hold on International marketing strategy /

International marketing : a global perspective /

]]> By Muhlbacher, Hans..
London : International Thomson Business, 1999 .
768 p. ; 25 cm..
1861524560 (pbk.) :

]]> Place hold on International marketing :

Luxury fashion branding : trends, tactics, techniques /

]]> By Okonkwo, Uche..
Basingstoke : Palgrave Macmillan, 2007 .
xx, 332 p. : 24 cm..
9780230521674 (hbk.) | 0230521673 (hbk.)

]]> Place hold on Luxury fashion branding :

Fashion marketing and PR /

]]> By Costantino, Maria..
London : Batsford, 1998 .
96 p. : 25 cm..
0713483342 (pbk.) :

]]> Place hold on Fashion marketing and PR /

Entrepreneur magazine guide to integrated marketing /

]]> By Smith, Jeanette,.
New York ; | Chichester : Wiley, 1996 .
xii, 277p 25 cm.
0471124397 | 0471124419

]]> Place hold on Entrepreneur magazine guide to integrated marketing /

Fashion marketing management /

By Babu, V. Ramesh.
Delhi, India : Woodhead Publishing India, 2019 .
280 p.

]]> Place hold on Fashion marketing management /

Marketing communications : engagements, strategies and practice /

]]> By Fill, Chris..
Harlow : FT Prentice Hall, 2006 .
xxxvii, 911 p. ; , Formerly CIP. 27 cm..
0273687727 (alk. paper) :

]]> Place hold on Marketing communications :

Global marketing strategy /

]]> By Chee, Harold..
London : Financial Times Pitman Publishing, 1998 .
xxiii, 711 p. ; 25 cm..
0273623486

]]> Place hold on Global marketing strategy /

International marketing /

]]> By Jain, Subhash C.,.
Cincinnati, Ohio : South-Western, 2001 .
xv, 520, 192, 16 p. : , Rev. ed. of: International marketing management. 5th ed. c1996. 27 cm..
0324100868

]]> Place hold on International marketing /

Marketing channels : a management view /

By Rosenbloom, Bert..
Australia ; | Mason, OH : South-Western Cengage Learning, 2013 .
xxiii, 636 p. : 26 cm..
978831518427 (hbk.) | 8131518426

]]> Place hold on Marketing channels :

Why we buy : the science of shopping /

]]> By Underhill, Paco..
New York : Simon & Schuster, 1999 .
255 p. ; , Includes index. 25 cm..
0684849135

]]> Place hold on Why we buy :

Creating powerful brands : Leslie de Chernatony and Malcolm McDonald.

]]> By De Chernatony, Leslie,.
Oxford ; | Burlington, MA : Elsevier/Butterworth-Heinemann, 2003 .
xvii, 467 p. : 24 cm..
0750659807

]]> Place hold on Creating powerful brands :

Principles of marketing /

By Kotler, Philip.
New Jersey : Pearson , 2008 .
xxxii,696p. : 23cm. ;.
100132390027

]]> Place hold on Principles of marketing /

Basic marketing : a global-managerial approach/

]]> By Perreault, William D..
Boston : McGraw-Hill, 2002 .
xxxii, 815 [28] p. : , A variety of multi-media instructional aids, including a Web site, are available to support the text. | Includes bibiliographical references (p. 754-810) and indexes. 28 cm..
0072409479 (alk. paper) | 0071121102 (international : alk. paper)

]]> Place hold on Basic marketing :

E-commerce /

]]> By Rayport, Jeffrey F..
Boston : McGraw-Hill/Irwin MarketspaceU, 2001 .
xxxv, 420 p. : 26 cm..
0072465212 (alk. paper)

]]> Place hold on E-commerce /

Supply chain management : strategy, planning, and operation /

]]> By Chopra, Sunil,.
.
xx, 574 pages ; 26 cm.
9789361592898

]]> Place hold on Supply chain management :

International Marketing: strategy and theory /

]]> By Onkvisit, Sak.
London : Routledge, 2008 .
xxvi, 710p. 0415772621

]]> Place hold on International Marketing: strategy and theory /

The end of fashion : how marketing changed the clothing business forever /

]]> By Agins, Teri..
New York : Quill , 2000 .
xii, 324 p. : , Originally published: New York : William Morrow & Co., c1999. With a new epilogue. | Subtitle on the 1999 ed.: the mass marketing of the clothing business. 21 cm..
0060958200

]]> Place hold on The end of fashion :

Retailing : an introduction /

]]> By Cox, Roger,.
Harlow : Financial Times Prentice Hall, 2004 .
368 p. : , Previous ed. 2000. | Includes index. 24cm..
0273678191 (pbk.) :

]]> Place hold on Retailing :

Fashion brands : branding style from Armani to Zara /

]]> By Tungate, Mark,.
London : Kogan Page, 2008 .
xv, 264 p., [16] p. of plates : , Formerly CIP. 25 cm..
9780749453053 (cased) : | 0749453052 (cased) :

]]> Place hold on Fashion brands :

Color : messages and meanings /

]]> By Eiseman, Leatrice..
Gloucester, Mass. : | [Newton Abbot : Hand ; | David & Charles, distributor], 2006 .
144 p. : , Includes index. | Formerly CIP. 24 x 28 cm..
9780971401068 (pbk.) : | 0971401063 (pbk.) :

]]> Place hold on Color :

One stop marketing /

By Trivers, Jonathan.
New York : John Wiley & Sons, 1996 .
xv,282p. : 23cm..

]]> Place hold on One stop marketing /

Management information for marketing and sales /

]]> By Hines, Tony..
Oxford : Butterworth-Heinemann, 1995 .
[ix], 239 p. : , Includes index. 30 cm..
0750619929

]]> Place hold on Management information for marketing and sales /

Market-led strategic change : transforming the process of going to market /

]]> By Piercy, Nigel..
Oxford : Butterworth-Heinemann, 1997 .
xiv, 665 p. : 24 cm. ;.
0750632852

]]> Place hold on Market-led strategic change :

Marketing management and strategy /

]]> By Doyle, P..
London : Prentice Hall Europe, 1998 .
xvii, 465 p , Previous ed.: 1994. 24 cm.
0132622394

]]> Place hold on Marketing management and strategy /