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International Marketing: strategy and theory /

Onkvisit, Sak

International Marketing: strategy and theory / Sak Onkvisit - 5th ed - London : Routledge, 2008 - xxvi, 710p.

Table of Contents
1. Nature of Internat

ISBN: 0415772621

Subjects--Topical Terms:
Export marketing -- Management
Export marketing

Dewey Class. No.: 658.84

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BGMEA University of Fashion and Technology University Library

International Marketing: strategy and theory /

BGMEA University of Fashion and Technology
University Library