The end of fashion : how marketing changed the clothing business forever /
Agins, Teri.
The end of fashion : how marketing changed the clothing business forever / Teri Agins. - New York : Quill , 2000. - xii, 324 p. : ill. ; 21 cm.
Originally published: New York : William Morrow & Co., c1999. With a new epilogue. Subtitle on the 1999 ed.: the mass marketing of the clothing business.
Includes bibliographical references (p. 311-312) and index.
What happened to fashion? -- Paris -- Emanuel Ungaro -- Ralph Lauren and Tommy Hilfiger -- Giorgio Armani -- Marshall Field's -- Donna Karan -- Zoran.
0060958200
00039024
Clothing trade.
Clothing and dress--Marketing.
HD9940.A2 / A35 2000
687/.068/8
The end of fashion : how marketing changed the clothing business forever / Teri Agins. - New York : Quill , 2000. - xii, 324 p. : ill. ; 21 cm.
Originally published: New York : William Morrow & Co., c1999. With a new epilogue. Subtitle on the 1999 ed.: the mass marketing of the clothing business.
Includes bibliographical references (p. 311-312) and index.
What happened to fashion? -- Paris -- Emanuel Ungaro -- Ralph Lauren and Tommy Hilfiger -- Giorgio Armani -- Marshall Field's -- Donna Karan -- Zoran.
0060958200
00039024
Clothing trade.
Clothing and dress--Marketing.
HD9940.A2 / A35 2000
687/.068/8