Normal view MARC view ISBD view

Consumer behavior and marketing strategy /

Peter, J. Paul.

Consumer behavior and marketing strategy / J. Paul Peter and Jerry C. Olson. - 7th ed. - New Delhi : Tata McGraw-Hill, C 2005 - xiv, 579p. : 21cm.

ISBN: 0070601585

Subjects--Topical Terms:
Marketing

Place hold
Print
Cite
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core ISBD MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

BGMEA University of Fashion and Technology University Library

Consumer behavior and marketing strategy /

BGMEA University of Fashion and Technology
University Library