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Global marketing management /

Keegan, Warren J.

Global marketing management / Warren J. Keegan and Naval K. Bhargava - 7th ed. - New Delhi : Pearson, C 2011 - xxiv, 670p. : 24 cm. ;

ISBN: 9788131730911

Subjects--Topical Terms:
Marketing
Management

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BGMEA University of Fashion and Technology University Library

Global marketing management /

BGMEA University of Fashion and Technology
University Library