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International marketing /

Cateora, Philip R.

International marketing / Philip R. Cateora and John L. Graham - 10th ed. - New Delhi : Tata McGraw-Hill Publishing Company , C 1999 - xxiii, 721p. : 28 cm. ;

ISBN: 0070435588

Subjects--Topical Terms:
Marketing

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BGMEA University of Fashion and Technology University Library

International marketing /

BGMEA University of Fashion and Technology
University Library