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Competitive strategy : techniques for analyzing industries and competitors /

Porter, Michael E., 1947-

Competitive strategy : techniques for analyzing industries and competitors / Michael E. Porter. - New York ; London : Free, 2004. - xxviii, 396 p. : 24 cm. ;

Originally published: 1980.

Includes bibliographical references and index.

ISBN: 0743260880 (pbk) : £16.99

Nat. Bib. No.: GBA3T9548 bnb

Subjects--Topical Terms:
Strategic planning.
Competition.

Dewey Class. No.: 658.4012

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Competitive strategy : techniques for analyzing industries and competitors /

BGMEA University of Fashion and Technology
University Library