Marketing Research: (Record no. 2159)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00719nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhBUF |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241212110413.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221205r2019 ii a b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353433291 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CL.UB |
| Original cataloging agency | CL.UB |
| Modifying agency | BD-DhBUF |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | MAM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 9 (RLIN) | 331 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research: |
| Remainder of title | an applied orientation Revised Edition / |
| Statement of responsibility, etc. | by Naresh K. Malhotra & Satybhusan Desh. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Pearson Pub, |
| Date of publication, distribution, etc. | c2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 955p. ; |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Programming languages (Electronic computers) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Research design |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Desh, Satybhusan. |
| 9 (RLIN) | 3482 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0055 | 12/12/2024 | C-1 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0056 | 12/12/2024 | C-2 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0057 | 12/12/2024 | C-3 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0058 | 12/12/2024 | C-4 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0059 | 12/12/2024 | C-5 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0060 | 12/12/2024 | C-6 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0061 | 12/12/2024 | C-7 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0062 | 12/12/2024 | C-8 | 12/12/2024 | Books | |||||
| Dewey Decimal Classification | Non-fiction | BUFT Library | BUFT Library | BA | 12/10/2024 | AMBDH | 658.83 M249m 2019 | 2024-0063 | 12/12/2024 | C-9 | 12/12/2024 | Books |