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Buzz : (Record no. 2425)

MARC details
000 -LEADER
fixed length control field 00891cam a2200301 a 4500
001 - CONTROL NUMBER
control field 2425
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhBUF
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250624123648.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021218s2003 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002156137
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471273457 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .S19 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Salzman, Marian L.
9 (RLIN) 3803
245 10 - TITLE STATEMENT
Title Buzz :
Remainder of title harness the power of influence and create demand /
Statement of responsibility, etc. Marian Salzman, Ira Matathia, Ann O'Reilly.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. J. Wiley,
Date of publication, distribution, etc. c2003.
300 ## - PHYSICAL DESCRIPTION
Extent x, 246 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
9 (RLIN) 800
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Demand (Economic theory)
9 (RLIN) 3804
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Matathia, Ira.
9 (RLIN) 3805
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name O'Reilly, Ann.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     BUFT Library BUFT Library 02/23/2009   658.8 2009-0112 06/24/2025 C-1 06/24/2025 Books
    Dewey Decimal Classification     BUFT Library BUFT Library 02/23/2009   658.8 2009-0111 06/28/2025 C-2 06/24/2025 Books
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