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Marketing management / (Record no. 393)

MARC details
000 -LEADER
fixed length control field 00741cam a2200241 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhBUF
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181016134212.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140627s2016 njua 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2014023870
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency BD-DhBUF
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .K64 2016
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 277
245 10 - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. Philip Kotler, and Kevin Lane Keller.
250 ## - EDITION STATEMENT
Edition statement 15 [edition].
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture India :
Name of producer, publisher, distributor, manufacturer Pearson,
Date of production, publication, distribution, manufacture, or copyright notice [2016]
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 692 pages, variously numbered pages :
Other physical details color illustrations ;
Dimensions 29 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 278
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane,
Dates associated with a name 1956-
9 (RLIN) 279
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Total Renewals Date last checked out
    Dewey Decimal Classification   Not For Loan Non-fiction BUFT Library BUFT Library Confined 10/16/2018 Rokomari 1438.00   658.8 K874m 2018 2018-0028 10/16/2018 C-1 10/16/2018 Books    
    Dewey Decimal Classification     Non-fiction BUFT Library BUFT Library General Stacks 10/16/2018 Rokomari 1438.00 4 658.8 K874m 2018 2018-0029 07/01/2019 C-2 10/16/2018 Books 2 05/23/2019
    Dewey Decimal Classification     Non-fiction BUFT Library BUFT Library General Stacks 10/16/2018 Rokomari 1438.00   658.8 K874m 2018 2018-0030 10/16/2018 C-3 10/16/2018 Books    
    Dewey Decimal Classification     Non-fiction BUFT Library BUFT Library General Stacks 10/16/2018 Rokomari 1438.00 1 658.8 K874m 2018 2018-0031 01/28/2020 C-4 10/16/2018 Books 1 09/04/2019
    Dewey Decimal Classification     Non-fiction BUFT Library BUFT Library General Stacks 11/03/2019 BFI   1 658.8 K874m 2018 2019-0108 06/01/2022 C-5 11/03/2019 Books   11/09/2021
    Dewey Decimal Classification     Non-fiction BUFT Library BUFT Library General Stacks 11/03/2019 BFI     658.8 K874m 2018 2019-0109 11/03/2019 C-6 11/03/2019 Books    
    Dewey Decimal Classification     Non-fiction BUFT Library BUFT Library General Stacks 11/03/2019 BFI     658.8 K874m 2018 2019-0110 11/03/2019 C-7 11/03/2019 Books    
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