Adverting excellence / Courtland L. Bovee, John V. Thill, George P. Dovel and Marian Burk Wood

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TextPublication details: New York : Mc Graw-Hill, C 1995.Description: xxxvi,647p. : 28cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	BUFT Library	BUFT Library	659 B783a 1995 (Browse shelf(Opens below))	C-1	Available	2001-0382

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Previous	658.872 T931e 2006 Electronic commerce : a managerial perspective /	659.1'57 P376v 2012 Visual merchandising and display /	659.1'57 P376v 2012 Visual merchandising and display /	659 B783a 1995 Adverting excellence /	659.1 A6811c 1994 Contemporary advertising /	659.1 A6811c 2017 Contemporary advertising and integrated marketing communications /	659.1 C648i 2004 Integrated advertising, promotion & marketing communications /	Next

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