Adverting excellence / Courtland L. Bovee, John V. Thill, George P. Dovel and Marian Burk Wood
Material type:
TextPublication details: New York : Mc Graw-Hill, C 1995.Description: xxxvi,647p. : 28cmISBN: - 007006847x
| Item type | Current library | Home library | Call number | Copy number | Status | Barcode | |
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BUFT Library | BUFT Library | 659 B783a 1995 (Browse shelf(Opens below)) | C-1 | Available | 2001-0382 |
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| 658.872 T931e 2006 Electronic commerce : a managerial perspective / | 659.1'57 P376v 2012 Visual merchandising and display / | 659.1'57 P376v 2012 Visual merchandising and display / | 659 B783a 1995 Adverting excellence / | 659.1 A6811c 1994 Contemporary advertising / | 659.1 A6811c 2017 Contemporary advertising and integrated marketing communications / | 659.1 C648i 2004 Integrated advertising, promotion & marketing communications / |
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