Consumer behavior / Leon G. Schiffman, Professor Emeritus of Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joe Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey, S. Ramesh Kumar.
Material type: TextPublisher: Uttar Pradesh : Pearson, 2019Edition: 12th edDescription: xxix, 670 pages ; 26 cmISBN:- 9789353069834
- 9780134734828
- 658.8'342 23
- HF5415.32 .S35 2019
Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|---|
Books | BUFT Library General Stacks | BUFT Library General Stacks | Non-fiction | 658.8'342 S329c 2019 (Browse shelf(Opens below)) | C-1 | Available | 2019-0123 | |||
Books | BUFT Library General Stacks | BUFT Library General Stacks | Non-fiction | 658.8'342 S329c 2019 (Browse shelf(Opens below)) | C-2 | Available | 2019-0124 | |||
Books | BUFT Library General Stacks | BUFT Library General Stacks | Non-fiction | 658.8'342 S329c 2019 (Browse shelf(Opens below)) | C-3 | Available | 2019-0125 |
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658.4'5 B783b 2018 Business communication today / | 658.4'5 B783b 2018 Business communication today / | 658.4'5 B783b 2018 Business communication today / | 658.8'342 S329c 2019 Consumer behavior / | 658.8'342 S329c 2019 Consumer behavior / | 658.8'342 S329c 2019 Consumer behavior / | 658 B2831m 1994 Management / |
Includes bibliographical references and index.
BBA, MBA
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