TY  - BOOK
AU  - Chee,Harold
AU  - Harris,Rod
TI  - Global marketing strategy
SN  - 0273623486
U1  - 658.848 C5151g 1998 
PY  - 1998///
CY  - London
PB  - Financial Times Pitman Publishing
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -