The McDonalization of society : an investigation into the changing character of contemporary social life /
George Ritzer.
- Newbury Park, Calif. ; London : Pine Forge Press, 1993.
- xv, 221 p. ; 23 cm.
Includes bibliographical references.
0803990006 (pb : paper)
92017450
Social structure--United states. Management--Social aspects--United States. Fast food restaurants--Social aspects--United States. Rationalization (Psychology)