Farese, Lois Schneider <br/><br/>
Marketing essentials / 
Lois Schneider Farese, Grady Kimbrell, Carl A. Woloszyk 
 - 2nd ed. 
 - New York :  McGraw-Hill  C 1997. 
 - xx, 620p. :  28cm. ; 
<br/><br/>
<br/><br/><label>ISBN: </label>0026406012 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Manketing Essentials
<br/><br/><label>Dewey Class. No.: </label>658.8