Burnett, John J. <br/><br/>
Promotion management / 
John J. Burnett 
 - Boston :  Houghton Mifflin ,  C 1992. 
 - xix, 743p. :  24cm. ; 
<br/><br/>
<br/><br/><label>ISBN: </label>0395565537 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.82