TY  - BOOK
AU  - Bruce,Margaret
AU  - Moore,Christopher
AU  - Birtwistle,Grete
TI  - International retail marketing: a case study approach 
SN  - 0750657480
AV  - HF5429 .I5484 2004
U1  - 658.8/4 22
PY  - 2004///
CY  - Amsterdam, London
PB  - Elsevier Butterworth-Heinemann
KW  - Retail trade
KW  - Case studies
KW  - International trade
KW  - Export marketing
N1  - Includes bibliographical references and index; BBA
ER  -