Porter, Michael E., 1947-

Competitive strategy : techniques for analyzing industries and competitors / Michael E. Porter. - New York ; London : Free, 2004. - xxviii, 396 p. : 24 cm. ;

Originally published: 1980.

Includes bibliographical references and index.

0743260880 (pbk) : £16.99

GBA3T9548 bnb


Strategic planning.
Competition.

658.4012