Coughlan, Anne T. <br/><br/>
Marketing channels / 
Anne T. Coughlan and et.al. 
 - 7th ed. 
 - New Delhi :  Pearson,  C 2006. 
 - xxii, 602p. :  22cm. ; 
<br/><br/>
<br/><br/><label>ISBN: </label>9788131712634 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing