Muhlbacher, Hans. International marketing : a global perspective / Hans Mühlbacher, Lee Dahringer, Helmuth Leihs. - London : International Thomson Business, 1999. - 768 p. ; 25 cm. ISBN: 1861524560 (pbk.) : £24.99 Nat. Bib. No.: GB99-Z4064 Nat. Bib. Agency Control No.: 1861524560 Uk Subjects--Topical Terms: Export marketing. Dewey Class. No.: 658.848