Rosenbloom, Bert.

Marketing channels : a management view / Bert Rosenbloom. - 8th ed. - Australia ; Mason, OH : South-Western Cengage Learning, c2013. - xxiii, 636 p. : ill. ; 26 cm.

Includes bibliographical references and indexes.

978831518427 (hbk.) 8131518426


Marketing channels.
Marketing channels--Management.

HF5415.129 / .R67 2013

658.8/7