McGoldrick, Peter J. Retail marketing / Peter J. McGoldrick. - London ; New York : McGraw-Hill, c1990. - xiii, 362 p. : ill. ; 25 cm. Includes bibliographical references. Subjects--Topical Terms: Retail trade.Marketing research. LC Class. No.: HF5429 / .M355 1990 Dewey Class. No.: 658.8/7