Dominick, Joseph R. <br/><br/>
Broadcasting/cable and beyond :  an introduction to modern electronic media / 
Joseph R. Dominick, Barry L. Sherman, Gary A. Copeland. 
 - 3rd ed. 
 - New York :  McGraw-Hill,  c1996. 
 - xvi, 493 p. :  ill. (some col.) ;  26 cm. 
 - McGraw-Hill series in mass communication .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0070179883 (acidfree paper) 
<br/><br/><label>LCCN: </label>95038837  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Broadcasting--United States.<br/>Cable television--United States.<br/>Telecommunication--United States.
<br/><br/><label>LC Class. No.: </label>HE8689.8  / .D66 1996 
<br/><br/><label>Dewey Class. No.: </label>384.54/0973