Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman, Leslie Lazar Kanuk. 
 - 8th ed. 
 - New Delhi :   Prentice-Hall of India,   c2006. 
 - xxiv, 587, [67] p. :  col. ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0130673358 
<br/><br/><label>LCCN: </label>2003048248 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Motivation research (Marketing)
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .S35 2004 
<br/><br/><label>Dewey Class. No.: </label>658.8/342