TY  - BOOK
AU  - Schiffman,Leon G.
AU  - Kanuk,Leslie Lazar
TI  - Consumer behavior
SN  - 0130673358
AV  - HF5415.32 .S35 2004
U1  - 658.8/342 21
PY  - 2006///
CY  - New Delhi : 
PB  - Prentice-Hall of India, 
KW  - Consumer behavior
KW  - Motivation research (Marketing)
N1  - Includes bibliographical references and indexes
ER  -