TY - BOOK AU - Thompson,Arthur A. AU - Thompson,Arthur A. TI - Crafting and executing strategy: the quest for competitive advantage : concepts and cases SN - 9789339204082 AV - HD30.28 .T53 2012 U1 - 658.4'012 22 PY - 2014/// CY - New Delhi PB - McGraw-Hill Education KW - Strategic planning KW - Case studies N1 - Rev. ed. of: Crafting and executing strategy / Arthur A. Thompson. 19th ed. 2014; Includes index; Business ER -