Services marketing / Valarie A. Zeithaml, Mary Jo Bitner.

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Material type: Text

TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw Hill, c1996.Description: xx, 700 p. : ill., maps ; 25 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	BUFT Library	BUFT Library	658.8 (Browse shelf(Opens below))	C-1	Available	2009-0290

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Includes bibliographical references and index.

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