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Consumer behavior / Leon G. Schiffman, Professor Emeritus of Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joe Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey, S. Ramesh Kumar.

By: Contributor(s): Material type: TextTextPublisher: Uttar Pradesh : Pearson, 2019Edition: 12th edDescription: xxix, 670 pages ; 26 cmISBN:
  • 9789353069834
  • 9780134734828
Subject(s): DDC classification:
  • 658.8'342 23
LOC classification:
  • HF5415.32 .S35 2019
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode Item holds
Books Books BUFT Library General Stacks BUFT Library General Stacks Non-fiction 658.8'342 S329c 2019 (Browse shelf(Opens below)) C-1 Available 2019-0123
Books Books BUFT Library General Stacks BUFT Library General Stacks Non-fiction 658.8'342 S329c 2019 (Browse shelf(Opens below)) C-2 Available 2019-0124
Books Books BUFT Library General Stacks BUFT Library General Stacks Non-fiction 658.8'342 S329c 2019 (Browse shelf(Opens below)) C-3 Available 2019-0125
Total holds: 0

Includes bibliographical references and index.

BBA, MBA

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