| 000 | 02339cam a2200301 i 4500 | ||
|---|---|---|---|
| 999 |
_c1025 _d1025 |
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| 003 | BD-DhBUF | ||
| 005 | 20200212160214.0 | ||
| 008 | 200212b ||||| |||| 00| 0 eng d | ||
| 020 | _a9780465050659 (pbk.) | ||
| 040 |
_aDLC _beng _cDLC _erda _dBD-DhBUF |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aTS171.4 _b.N67 2013 |
| 082 | 0 | 0 |
_a745.20019 _223 |
| 100 | 1 |
_aNorman, Donald A. _91963 |
|
| 240 | 1 | 0 | _aPsychology of everyday things |
| 245 | 1 | 4 |
_aThe design of everyday things / _cDon Norman. |
| 250 | _aRevised and expanded edition. | ||
| 264 | 1 |
_aNew York, New York : _bBasic Books, _c[2013] |
|
| 300 |
_axviii, 347 pages : _billustrations ; _c21 cm |
||
| 504 | _aIncludes bibliographical references (pages 321-330) and index. | ||
| 520 |
_a"Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them. "-- _cProvided by publisher. |
||
| 650 | 0 |
_aIndustrial design _xPsychological aspects. _91964 |
|
| 650 | 0 |
_aHuman engineering. _91965 |
|
| 650 | 7 |
_aBUSINESS & ECONOMICS / Industries / Retailing. _2bisacsh _91649 |
|
| 650 | 7 |
_aPSYCHOLOGY / Applied Psychology. _2bisacsh _91966 |
|
| 650 | 7 |
_aDESIGN / Product. _2bisacsh _91967 |
|
| 942 |
_2ddc _cBK |
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