| 000 | 00813cam a2200253 a 4500 | ||
|---|---|---|---|
| 003 | BD-DhBUF | ||
| 005 | 20221218145927.0 | ||
| 008 | 050509s2006 enk b 001 0 eng | ||
| 020 |
_a0273687727 (alk. paper) : _cNo price |
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| 040 |
_aStDuBDS _dUkOxU _dBD-DhBUF _cBD-DhBUF |
||
| 050 | 0 | 0 |
_aHF5415.123 _b.F55 2005 |
| 082 | 0 | 4 |
_a658.802 _222 |
| 100 | 1 |
_aFill, Chris. _92496 |
|
| 245 | 1 | 0 |
_aMarketing communications : _bengagements, strategies and practice / _cChris Fill. |
| 250 | _a4th ed. | ||
| 260 |
_aHarlow : _bFT Prentice Hall, _cc2006. |
||
| 300 |
_axxxvii, 911 p. ; _c27 cm. |
||
| 500 |
_aFormerly CIP. _5Uk |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aCommunication in marketing. | |
| 650 | 0 | _aMarketing channels. | |
| 650 | 0 |
_aSales promotion. _92025 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c1447 _d1447 |
||