000 | 00885cam a2200253 a 4500 | ||
---|---|---|---|
003 | BD-DhBUF | ||
005 | 20250603121141.0 | ||
008 | 891017s1990 maua b 001 0 eng | ||
010 | _a 89029201 | ||
020 | _a0669200352 (alk. paper) | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHD9980.5 _b.G776 1990 |
082 | 0 | 0 |
_a658.8 _220 |
100 | 1 |
_aGrönroos, Christian, _d1947- _93787 |
|
245 | 1 | 0 |
_aService management and marketing : _bmanaging the moments of truth in service competition / _cChristian Grönroos. |
260 |
_aLexington, Mass. : _bLexington Books, _cc1990. |
||
300 |
_axxii, 298 p. : _bill. ; _c24 cm. |
||
440 | 0 |
_aIssues in organization and management series _93788 |
|
504 | _aIncludes bibliographical references (p. 277-291) and index. | ||
526 | _aBBA | ||
650 | 0 |
_aService industries _xMarketing. _91496 |
|
650 | 0 |
_aCustomer services. _977 |
|
942 |
_2ddc _cBK |
||
999 |
_c2409 _d2409 |